Do I really need brand photography?

Now before you roll your eyes, this is a legitimate question. A lot of us entrepreneurs started our businesses to make money, not to just toss it without evaluating the R.O.I.

If you are just starting out, you can absolutely get by using ::cringe:: stock photos or just be your own photographer for a little while. As things ramp up you will begin to notice others in your industry really standing out and getting the attention they deserve. They might even be a little clearer on their target audience and who they are “talking” to. These little steps that are noticed are what brings in the know, like, & trust factors and ultimately brings in more sales

. Long story short - YES! You will eventually need brand photography for your business. While it is an investment it does provide quite the R.O.I. with giving you back your time (no more endlessly scrolling for stock photos that match your message) as well as creating geniune connections and client growth (ie: $$$).

Brand photographers typically have a variety of packages so talk to them and find out if they have one that works with your budget!